Tag: mobile marketing

TO QR CODE OR NOT TO QR CODE — that is the question.
by Greg
on November 21, 2011
in Digital
with no comments

TO QR CODE OR NOT TO QR CODE — that is the question.

I have been waiting for QR codes to catch on for some time… so far they have been less than impressive. They seemed to be a lot of work initially. First I had trouble finding a good application for reading the codes on my Blackberry. Then the camera didn’t scan very well, and I found that the content was generally difficult to view on my small screen.
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What’s in Store for 2012?

by Lillian on September 22, 2011 in Digital , Direct with 1 comment

It’s that time of year again. The kids are back in school; we’ve broken out our fall sweaters, and although the leaves are still green here on Long Island, a few signs of the holiday season are starting to pop up here and there. That means it’s also time to make predictions for the coming year. Some of Long Island’s top marketing executives gathered last week at the Holiday Inn in Plainview to discuss what’s in store for the marketing industry in 2012. This was my first time attending an event hosted by the DMALI, and I must say that it was very informative and the crowd was warm and welcoming.
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