What’s the SCA Approach? Study. Create. Attack.
1
Study.
No matter the project or program, we begin with a strategy that’s based on insightful analysis. Who’s the target? Where’s the opportunity? What to use, and when? If you don’t start here…you won’t get there.
2
Create.
With blueprint in hand, we begin to build. We dig. We form. We fit. We reach into years of creative experience and construct something fresh each time. Whether creating for broadcast, pixel or paper, we let our minds soar—but we keep our heads on-plan.
3
Attack.
With a sound strategy—and a belief in the creative—we market with everything we’ve got. The right media. The right message. Fire on all cylinders. Leave no stone un-thrown. A unified, consistent, highly targeted blitz of effectiveness.